Premium Coffee’s Impact on High Street Chains

In recent years, driven by Gen Z and social media, coffee drinkers have become far more educated and quality led. They often have higher expectations around taste, origin and experience.

Coffee culture has moved beyond the café. Consumers now understand roast profiles, bean origins, and brewing methods, and they expect this level of quality wherever they drink coffee – including at work, at hotels, and at home. Premium coffee solutions like TopBrewer by Scanomat reflect this shift, making specialty coffee accessible outside the traditional high street environment.

Unlike most coffee machine manufacturers, Scanomat source and roast their own brand of Amokka® coffee exclusively for TopBrewer – taking care of the whole coffee experience from bean to cup. Amokka® is sourced directly from coffee partners all around the world with a focus on sustainability, transparency, and quality.

Traditional high street coffee is designed around speed, volume, and consistency – for both the consumer and the retailer. Speed matters: customers get their coffee quickly; retailers serve high volumes in a short space of time. However, this efficiency often comes at the expense of overall coffee quality and experience. As consumers become more discerning, expectations are becoming harder for retailers to meet.

Convenience alone is no longer enough to win over loyalty of consumers. Instead, people are increasingly choosing coffee that delivers on flavour and transparency.

This shift has opened the door for new ways of serving coffee. Super automatic coffee solutions, such as TopBrewer, allow quality coffee to be delivered efficiently, without compromising taste and experience.

Strong high street branding can no longer mask a forgettable coffee experience. As the gap widens between the image of high street coffee and what’s in the cup, consumers are looking elsewhere.

The demand for better coffee doesn’t mean longer queues or traditional café setups. Today’s consumers want exceptional coffee delivered efficiently, consistently and without compromise.

Scanomat addresses this disconnect by focusing on what truly matters: the coffee itself. With TopBrewer, precision brewing ensures every cup meets the same high standards, time after time. Meanwhile, the under-the-counter design makes it possible to serve barista-quality coffee in modern spaces – from offices to hotels, while maintaining speed, consistency, and quality.

TopBrewer represents the future of quality coffee. By combining specialty beans, precision technology, and thoughtful design, it delivers an elevated coffee experience wherever people work, meet, or stay, proving that great coffee no longer needs a high street brand or address.